Investment Education
Learn how investing works, why it matters, and how to get started — with clear, UK-specific guidance.
Educational Content Only
This educational hub provides general information about investing. It does not constitute regulated financial advice. Always consult an FCA-regulated financial adviser for personalized investment recommendations.
1. Getting Started
Absolute basics - start here if you're new to investing
What Is Investing & Why It Matters
Understand what investing is and why it matters for your financial future
Why Start Early
The mathematical advantage of starting young and the cost of waiting
How to Start Investing
Practical steps to make your first investment with confidence
Where to Invest
Choosing the right platform and account for your investments
How Much to Invest
Calculate the right amount to invest based on your income and goals
Choosing Your First Investment
Simple, proven strategies for beginners to start building wealth
2. UK Tax Benefits & ISAs
Critical UK-specific knowledge - understand these before investing
UK Tax Benefits: ISAs & Junior ISAs
START HEREComplete guide to £20k ISA, £9k Junior ISA, and why UK investors have exceptional advantages
ISA vs Pension Rules
Understanding the differences and how to maximize both tax-free accounts
Capital Gains Tax
How CGT works and strategies to minimize your tax bill
Dividend Tax
Understanding dividend taxation and the £500 dividend allowance
HMRC Reporting
What you need to report and when to file self-assessment
3. Investment Types
Understanding what you can invest in and how each works
Understand Investment Types
Overview of different investment options: stocks, bonds, funds, and property
Stocks & Shares
How the stock market works and why it's the foundation of wealth building
Bonds & Fixed Income
Lower-risk investments that provide steady income and portfolio stability
Funds & ETFs
Diversified investing made simple through index funds and ETFs
Property Crowdfunding
Invest in real estate without buying property directly
4. Building Wealth
Portfolio management and long-term wealth strategies
Building Your Portfolio
Asset allocation, diversification, and portfolio construction strategies
Tracking Your Progress
How to monitor performance and rebalance your portfolio
Inflation vs Growth
Why your investments must beat inflation to build real wealth
Small Investments Matter
How consistent small contributions compound into significant wealth
Financial Independence
Building wealth to achieve financial freedom and early retirement
Prosperity Framework
A comprehensive system for building and maintaining wealth
5. Avoiding Mistakes
Critical knowledge to protect your wealth from common pitfalls
Common Mistakes & How to Avoid Them
The most common investing mistakes and how to avoid them
Emotional Investing
How emotions destroy wealth and strategies to stay disciplined
Chasing Quick Profits
Why get-rich-quick schemes fail and how to build wealth certainly
Overconfidence & Paralysis
The two extremes that prevent successful investing
Ignoring Fees & Taxes
How hidden costs silently destroy your returns over time
6. Advanced Topics
ESG, ethical investing, and values-based strategies
Ethical & Sustainable Investing
Align your investments with your values through ESG and impact investing
ESG Explained
Environmental, Social, and Governance criteria for responsible investing
Green Investing
Investing in companies that prioritize environmental sustainability
Impact vs Profit
Balancing financial returns with positive social and environmental impact
The Power of Long-Term Investing
Understanding how compound growth builds life-changing wealth over time
Investing is how wealth is built — not overnight, but over time. In this page, we'll help you understand what investing really is, why it works, and how to get started.
Long-term investing has the power to turn small, regular contributions into life-changing results. The secret? Time, compounding, and the unstoppable progress of businesses. The charts below show over 100 years of market history. Crises come and go, but invested money grows — driven by innovation and reinvested profits.
When you invest in companies or broad market funds, you're in the same boat as the world's wealthiest: owning a piece of the future.
Disclaimer: This content is for educational purposes only and does not constitute financial advice. We are not FCA-regulated financial advisers. All investments carry risk and you may lose some or all of your capital. Past performance is not indicative of future results. Always conduct your own research or consult a qualified, FCA-regulated financial adviser before making investment decisions.
Calculate Your Possible Returns
Enter any starting year and investment amount to see how your money would have grown across different market indices. This calculator uses real historical data to show actual past performance — helping you understand the power of long-term investing.
100 Years of Stock Market Growth
Scroll to zoom • Drag to pan • Crises marked
Returns shown are price-only. S&P 500 (backfilled pre-1957) • NASDAQ-100 (from 1985) • FTSE 100 (from 1984) • Normalized to 2000 = 100
Data sourced from Yahoo Finance, MSCI, and historical archives. All returns are price-only unless stated otherwise.
Learn more:
Important Investment Warning
This content is for educational purposes only and does not constitute financial advice. We are not FCA-regulated financial advisers. Investments can go down as well as up, and you may lose some or all of your capital. Past performance does not guarantee future results.